How to Schedule Posts on Facebook

Now a day’s Facebook is the powerful medium to promote your business. By using this social media platform you can reach mass audience to explore your business and make awareness about your business & services.

Benefits of scheduling your Facebook posts:-

• Maintain consistency and quality
• Reach a wider audience
• Keep followers updated
• Become more efficient

Before we talk about scheduling post, you must setup the “public_actions” permission on Facebook login. This is because only account owner/admin has the right to post on their Facebook wall, without authorization none of the external app/user can access your account to Schedule your Facebook Post. RecurPost is one of the powerful social media scheduling tool to post the content at Facebook as well as other social media platforms also.

Facebook scheduling quick tips

Scheduling posts is only half the story. To get maximum result at Facebook, following are the tips and tricks to ensure that your Facebook posts reach and engage as many people as possible.

How often to post on Facebook

When you are setting up for scheduling the post, one question in mind you might have is “How often should I post the content?”

Of course there is not a definite answer to this question as it depends on your audience’s preference and your capacity for creating new content. But in case it is helpful to have a benchmark to work for, we recently observed our Facebook Page and found that posting one to two post on daily basis helped us to grow our reach by three times!

Best time to post on Facebook

The next question comes in mind that what is the best suitable time to post the content?

There are many studies that suggest the “Best time to post”, but as we learned that there is no any set of universal best times to post on Facebook. This is because of every business has their own unique audience. What industry your business belongs? Which location your audience based? What is the best timing your followers checking Facebook?

All these different-different factors influence your best times to post. So analyze your post performance timing then decide the best possible time to schedule the post.

Another great thing to note is that many social media scheduling tools do not have the more advanced settings such as tagging, choosing a preferred audience, or adding a product tag.

The other crucial information to know is what can be scheduled at Facebook and what cannot be. Knowing the limitations about post will allow you to better plan for your social media posting in advance.

Things that can be scheduled

• Text updates
• Images 
• Videos
• Links

Things that cannot be scheduled

• Photo albums
• Events
• Check-ins
• GIFs